J.O. Sims Ltd, a leading fruit ingredient specialist, reports a 100% increase in sales of flavoured fruit pieces (FFPs) over the past 12 months. Two major new contracts with top cereal manufacturers amounted to 92% of new FFP sales. Lee Doleman, business development manager, commented: "Sales of FFPs have doubled over the past 12 months which is most encouraging and reflects the increasing popularity of this colourful, healthy and tasty ingredient.