UK: Kellogg plans cereal "shake-up" with Mini Max launch

By: Petah Marian | 22 August 2011

Kellogg has revealed plans of a "major shake-up" to its children's cereal range with the launch of its first new kids' brand in more than 20 years.

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Kellogg has revealed plans of a "major shake-up" to its children's cereal range with the launch of its first new kids' brand in more than 20 years.

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