Canadian food maker Maple Leaf Foods has appointed Stephen Graham to the newly-created post of chief marketing officer.

In this capacity, Graham will be responsible for providing marketing leadership across the companies portfolio, including brand building and innovation strategies.

"I am very pleased that Stephen has agreed to join Maple Leaf in this new high-impact executive role," said Michael McCain, president and CEO.

"We are focused on accelerating our growth in product innovation and marketing that builds upon our leading brands and market shares, supports our customers, and delivers a stream of exciting new products for consumers."

Graham has worked at Procter & Gamble and Coca-Cola Co.