NORWAY: Norwegians spurn healthy, organic and homegrown food
A new survey from Market and Media Institute gives Norwegian authorities plenty to chew on as findings defied recent long-term campaigns to publicise the various benefits of organic food and domestic produce.
Norwegians were increasingly health conscious until 2001 but the latest study shows a broad retreat, newspaper Nationen reports. The MMI survey found that now only 44% were concerned about a healthy diet, 22% thought it was very important that produce came from Norway, and a scant 13% were willing to pay more for organic fruits or vegetables.
Programmes to revive and promote traditional Norwegian food also seem to have missed their mark so far, with only 50% expressing affection for local products, a number stable since 1997.
A trend analyst questioned by the newspaper blamed poor information campaigns that failed to convince "trendsetters".
Earlier this summer, Singapore paid host to Natural Products - Organic Asia 2005. Despite the show's title, there was less emphasis on organic principles, and a greater focus on health foods, such as...
As organic food continues to move into the mainstream, a wealth of companies, from the family-run to the multinational, are taking advantage of this popularity, with new products and line extensions. ...
The organic market appears to be going from strength to strength, especially if this year's BioFach exhibition is anything to go by. With over 2,000 exhibitors from 70 countries and more than 30,000 v...
Natraceutical, a spin-off of Spanish food group Natra-Zahor, has unveiled ambitious expansion plans, spurred on by growth in the functional foods market. With such high levels of interest in healthy f...
The Australian state of Victoria is investing in a programme to identify new opportunities for its food and agriculture industries. As part of this initiative the government conducted extensive resear...
Innovation is king - or is it? Fear of legislation or simple lack of imagination has depressed innovation in the food sector for a couple of years. Brand extensions and me-too copycats are not the sam...
US natural and organic food company Hain Celestial has announced the signing of a definitive agreement and plan of merger with Spectrum Organic Products, a California-based manufacturer and marketer o...
The UK's largest organic sector body, the Soil Association will today (Tuesday) urge the new minister for organic food and farming, Lord Bach to support high welfare standards in organic poultry farmi...
- Analysis: Post discusses rationale for Weetabix
- Interview: Sir Kensington's on sale to Unilever
- US food next wave on display at Winter Fancy Food
- Column: Why snacking is the new meal
- Who will buy Danone's Stonyfield business?
- Unilever buys US condiments maker Sir Kensington's
- Ice cream helps Unilever sales, food flat
- Suntory to offload Australia, New Zealand foods
- Nestle organic growth slows but beats expectations
- Post: Weetabix "opens up M&A opportunities"