just-food's research round-up: Organic food in the UK, ethnic snacks in Australia, functional food marketing in Asia Pacific
A selection of reports from this week's research store
The latest batch of reports from the just-food research store includes a look at organic food in the UK, the ethnic/traditional snacks market in Australia and functional food marketing in Asia Pacific.
Organic Food in the United Kingdom
This industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Organic Food in Asia-Pacific
Key questions answered in this industry profile are how the organic food market has performed in Asia-Pacific over the last five years and what the size of the market is likely to be in 2016. It also looks at the factors affecting competition in the Asia-Pacific organic food market.
Ethnic/Traditional Snacks Market in Australia: Market Profile
This report presents data on ethnic/traditional snacks consumption trends in Australia. It analyses ethnic/traditional snacks consumption volumes and values at market and category level in addition to brand share and distribution channel data.
Savory Snacks Market in Denmark: Market Profile
Gain insight into savoury snacks consumption in Denmark from this report. Detailed product sales segmentation (for both volumes and values) are provided. Forecasts for 2016 will allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby easily identify the key areas in which they want to compete in the future.
Unilever: Proving that sustainability and profitability can coexist
Unilever is one of the world's leading consumer goods companies. Recently it has added an additional focus to its operations, promoting sustainability within its business model. It has implemented major changes in terms of its research and development projects, product development, manufacturing facilities, the sourcing of raw materials, and sourcing renewable power.
Sainsbury's and Tesco: Retaining market share during the credit crunch
This case study looks at how Tesco and Sainsbury's have performed during the credit crunch and whether they have lost or gained market share. It looks at what both companies have done to retain customers and gain new ones and whether their marketing strategies have worked. The case study concludes by considering what Tesco and Sainsbury's have planned for the future.
HEALTH AND WELLNESS
Consumer Attitudes Towards Health Claims
Consumers are demonstrating a growing wave of skepticism toward health claims, making it increasingly difficult for functional food and drink manufacturers to build credibility and earn consumer trust. This presentation, given at the Vitafoods Asia Discussion Forum in September 2012, summarises the opportunities and challenges associated with making health claims on functional food products.
The Next Wave of Functional Food Marketing in Asia Pacific
While health considerations exert a growing influence on consumer choices, consumers' approaches to addressing their health continue to evolve. Understanding how to help consumers achieve their wellness goals is critical for food and drink manufacturers, and this presentation highlights three key issues that will help industry players to navigate the multifaceted health and wellness space.
Sectors: Advertising & labelling, Baby food, Bakery, Canned food, Cereal, Chilled foods, Commodities & ingredients, Condiments, dressings & sauces, Confectionery, Dairy, Dried foods, Emerging markets, Financials, Food safety, Fresh produce, Frozen, Health & wellness, Ice cream, Meat & poultry, Mergers & acquisitions, Natural & organic, NPD & innovation, Private label, Retail, Seafood, Snacks, Sustainability & the environment, World foods
Sainsbury's initial campaigns promoted brands, own label products, and buying basic ingredients. As the credit crunch continued, Sainsbury's launched Live Well for Less. Tesco emphasized price in 2008...
Unilever is one of the world’s leading consumer goods companies. Recently it has added an additional focus to its operations, promoting sustainability within its business model. It has implemented maj...
Unilever is diversifying its operations into emerging markets, particularly Asia Pacific and Latin America, but there is still significant room for growth in these regions. Rising obesity levels, alon...
Unilever Food Solutions is looking to leverage its reputation as a provider of high-quality food products that keep up with ever-changing consumer tastes. At the same time, by offering a variety of to...
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