Frito-Lay, the PepsiCo snacks unit, has set out its stall to package its SunChips brand in a "fully compostable" bag by next year.
The company announced the move today (16 April) after launching a SunChips bag made with 33% renewable materials.
The outer layer of the bag of 10.5 oz SunChips packets will be made with a "plant-based renewable material" called polylactic acid (PLA).
By next year, to coincide with Earth Day 2010, Frito-Lay is planning to roll out 100% compostable packaging for its SunChips snacks.
"We know environmentally-friendly packaging is a priority for our SunChips consumer," said Gannon Jones, Frito-Lay North America's vice president, marketing.
When the packaging is 100% compostable, it will fully decompose in about 14 weeks when placed in a hot, active compost pile or bin, Frito-Lay said.
Sectors: NPD & innovation, Snacks, Sustainability & the environment
Companies: PepsiCo
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A noble effort. "Chip/Salted Snack" packaging has the propensity to contribute to LITTER rather than LANDFILL or COMPOSTING wastestreams, therefore development activity should center around UV, moisture, heat, and surface soil-bacteria decomposition. While 'compostable' solutions are accepted in certain European communities for EOL (end-of-life) situations, a 'compost' solution is not readily accepted by the US consumer/municipalities. Landfill and recycling efforts far exceed compostable food-borne packaging methods.
PkgPro said at 5:48 pm, April 20, 2009
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