NETHERLANDS: Price war predicted for Dutch supermarkets
A price war is predicted to break out among Dutch supermarket retailers Albert Heijn, Laurus, Dirk van den Broek and Ahold after Albert Heijn started lowering its prices last week. Albert Heijn started to decrease the prices of around 300 products last week, and said it would expand the assortment of its cheapest brand Euroshopper to 350 articles from 235.
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