UK: Sainsbury lines up own-label against branded
By: just-food.com | 28 September 2009
UK retailer Sainsbury is pitting own-brand products with branded equivalents as part of a major in-store sampling spree for its Switch and Save campaign
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UK retailer Sainsbury is pitting own-brand products with branded equivalents as part of a major in-store sampling spree for its Switch and Save campaign
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