UK: Sainsbury's stands by Brand Match scheme amid ASA ban
By Michelle Russell | 4 October 2012
Sainsbury's has said it Brand Match promotion scheme is a "winning formula", despite one of its campaign being labelled "misleading" by the country's advertising watchdog.
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Sainsbury's has said it Brand Match promotion scheme is a "winning formula", despite one of its campaign being labelled "misleading" by the country's advertising watchdog.
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