USA: Salted snacks market worth US18.8m in 2001, due to product innovation
The market for salted snacks in the US has grown at an annual rate of over 7% since 1997, thanks largely by a growing trend of product innovation; of tweaking existing products with new flavours, shapes and textures to reignite consumer interest.
Packaging trends, including convenience size products, are also serving to energise a flagging market, according to the US Market for Salted Snacks report published by MarketResearch.com. Americans are far more time-pressed today than they have been in the past, and the current popularity of conveniently packaged foods attests to the ways in which this time crunch has altered dietary habits.
Packages that allow consumers to eat on the go, such as snack-sized bags and resealable containers, are changing snacking from an occasional event to a standard part of US culture. Afternoon snacking is now almost a fourth meal for consumers who have a longer day than ever before.
"The continued growth of the salted snack market is absolutely dependent on product innovation," said Don Montuori, acquisition editor for Packaged Facts, a division of MarketResearch.com. "New developments are keeping customers interested in an old and familiar market that otherwise would have very flat sales numbers."
This year's Natural Products Expo East/Organic Products Expo-BioFach America was held in September, with more than 20,000 people gathering to taste the latest natural and organic products and explore ...
Nestlé USA, part of Swiss food giant Nestlé, has announced that Brad Alford has been named chairman and chief executive officer of Nestlé USA, effective 1 January 2006....
Frito-Lay India, the Indian snacks division of US giant PepsiCo, is set to launch several Quaker breakfast cereal brands onto the Indian market by the end of the year....
Dreyer's Grand Ice Cream, the US ice cream unit of Swiss food giant Nestlé, has introduced two new Drumstick ice cream cone flavours - Mint and Peanut Butter Fudge....
The US will today (Monday) offer to end farm export subsidies in five years and cut its domestic subsidies by more than half, in an attempt to revive the flagging Doha round of trade talks, according ...
US snacks and soft drinks giant PepsiCo has reported lower third-quarter profit, due to a tax charge related to international profit repatriation....
General Mills' latest advertising campaign aims to raise children's awareness of the importance of breakfast. However, although the company is hoping to be seen as a champion of children's health, it ...
The UK's Advertising Standards Agency has backed a television advertisement for KFC Zinger Crunch Salad despite 1,671 complaints, reported to be a record....
- Danone's Q1: four things to learn
- Interview: Sir Kensington's on sale to Unilever
- Column: Why snacking is the new meal
- Interview: "Disruptive" snack brand Hippeas
- Nestle Q1 update: four things to learn
- Tyson shops Sara Lee bakery, Kettle and Van's
- Nestle to cut UK confectionery jobs
- Icelandic to sell Saucy Fish Co. owner Seachill
- Tyson to buy burger-to-entree firm AdvancePierre
- TreeHouse Foods sells soup, baby food units