Sentega Holding, a company created by a group of former Avery Dennison executives in Europe, has acquired three European label converting plants from Avery Dennison. Sentega, which is privately held, specialises in manufacturing customised self-adhesive labels for a wide range of customers across Europe. Sentega's products range from variable imprinting labels to highly specialised automotive, safety and functional solutions. The transaction was completed on 30 August 2002.