USA: Starbucks plans for expansion into Latin America
Starbucks Coffee International, a wholly owned subsidiary of coffeeshop giant Starbucks Coffee Co, is rapidly proceeding with its strategic plans for the Latin American market. "Starbucks is actively exploring opportunities in Argentina, Brazil, Chile, Colombia, Mexico, Peru, Puerto Rico, and Venezuela," said Julio Gutierrez, president of Latin America, Starbucks Coffee International. "Latin America is a very special market for Starbucks. We have a long history with the people in this region as it is home to many of the countries where we buy our coffee."
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