Gelato, the new frozen dessert from Häagen-Dazs , has been named the recipient of one of this year's highest food honours, the annual Golden Shopping Cart Award, presented by the authors of the nationally syndicated ``Supermarket Sampler'' column. The Golden Shopping Cart Award, now in its 11th year, recognizes the top new food product introduced into supermarkets this year. The winner is selected by well-known food columnists Bonnie Tandy Leblang and Carolyn Wyman, following an investigation of over 150 new food products.