UK: Tesco undercuts brands with yoghurt launch
By: just-food.com | 22 March 2011
UK grocery retailer Tesco has said that its launch of a new yoghurt line will undercut its branded competitors - including Yoplait, Danone and Muller - by as much as 20%.
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UK grocery retailer Tesco has said that its launch of a new yoghurt line will undercut its branded competitors - including Yoplait, Danone and Muller - by as much as 20%.
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