Seattle-based specialty coffee roaster and retailer Tully's Coffee has announced the appointment of Anthony Gioia as president and CEO, reporting to the board of directors.

In addition to overseeing Tully's daily operations, Gioia will focus on the strategic direction, profitability and long-term growth of Tully's Coffee.

Tom T. O'Keefe, the founder of Tully's, retains the title and role of head barista and chairman. This enables O'Keefe to work with Gioia on focusing his abilities to further the development of the Tully's brand. Marc Evanger, acting president and CEO, will remain involved with Tully's as a member of the board of directors.

Most recently, Gioia was the president, CEO, investor and a board member of Southwest Supermarkets, in Phoenix, Ariz., where he recently led the sale of the company. Gioia also previously worked for Baskin-Robbins and was an officer of Dunkin' Donuts. Gioia also co-founded Wolfgang Puck Food Company in Santa Monica, California, where he held the position of COO. Gioia has also worked for PepsiCo and Bristol-Myers Squibb in New York.

"I look forward to continuing the strong integrity of the Tully's brand," said Gioia. "My focus will continue to be developing and executing strategies that improve our positioning in the marketplace, by providing exemplary products and service to our customers, while adding increased value to our shareholders."

O'Keefe added: "[Gioia] is an experienced executive with a terrific retail background that is sure to contribute to the further positioning of Tully's in all its present and future markets."