USA: Unilever E-consumer Report Gives Mixed Reviews to Performance of the Web
Consumers say the Internet still has a way to go to be fully functional and useful, according to the Unilever E-Consumer Report: Connectivity on the Web, released today. The report, the first of a quarterly series of Internet user surveys, reveals what people like and don't like about the Web. The series, the Unilever E-Consumer Report, conducted by Cyber Dialogue, conveys how highly active online users, primarily women, rate the performance of the Web across nine areas, from convenience and content to online shopping and entertainment, and against a driving motivation to use it.
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