RUSSIA: Unilever opens Russian ice cream R&D centre
By Michelle Russell | 5 September 2013
Unilever has opened its first research and development centre in Russia for ice cream.
The facility, located in the Tula region, will be used for the development of ice cream, Unilever said this week. Staff at the centre will develop new formulations and formats of ice cream, improvement of production technology, in addition to the selection of new raw materials and packaging.
Unilever invested EUR4.5m (US$5.9m) in the centre in what it calls a "unique" project for Russia.
"Today, every fifth ruble spent by Russians on ice cream is accounted for by Inmarko products. Buyers appreciate our products for their excellent quality and natural recipe. This centre will allow us to significantly expand the range of products, and in the future to carry out [production] in the heart of Russia, the world innovator in the field of ice cream," said Ozgur Kolyukfaki, head of Unilever's ice cream and food products for Russia, Ukraine and Belarus.
Russia's first International Centre of Research and Development, Unilever Ice Cream opens
September 3, 2013, Tula. - Unilever opens Russia's first International Centre for Research and Development of ice cream, located in the industrial cluster of companies in the Tula region. Investment in this unique project for Russia amounted to more than 4.5 million euros. Staff at the center will develop new formulations and formats of ice cream, improvement of production technology, the selection of new raw materials and packaging.
Center, designed in accordance to the highest international standards in the field of Unilever Research and Development, will provide jobs for the top 20 Russian specialists whose skills and knowledge have become key to the success of ice cream "INMARKO" and unique experience will create new items based on the desires and it needs Russian buyers. We recall that each year around the world the company is spending on research and development of more than 1 billion euros.
"Today, every fifth ruble spent Russians on ice cream accounts for the products' INMARKO."Buyers appreciate our products for their excellent quality and natural recipe. This center will allow us to significantly expand the range of products, and in the future to carry out of the heart of Russia on the world innovation in the field of ice cream, "- says Ozgur Kolyukfaki, the head of the business of ice cream and food products in Unilever Russia, Ukraine and Belarus.
Vladimir Gruzdev, governor of the Tula region, who took part in the official opening ceremony, said: "We are proud of the long-term strategic partnership with Unilever in the Tula region. It is important that the company not only cares about their own economic well-being, but also on the quality of products that meet the highest international standards. "
Agriculture Minister Nikolai Fedorov, who attended the event, said: "I want to be happy for the governor, because any governor of such a large state like Russia, is interested in the fact that there were advanced, innovative research centers in order to make the region and the whole of our country were more competitive, more promising. And to jobs, the tax base, the added value created in the ready to cooperate, ready to partner with companies such as Unilever ».
About Unilever in Russia
In 2012, the company celebrated its 20th anniversary on the Russian market. Currently, Unilever owns four major manufacturing clusters: food and ice cream products in the Tula region, tea, cosmetics and household products in St. Petersburg, Yekaterinburg cosmetic products, as well as ice cream in Omsk. The total investment of the company in the Russian economy more than € 2 billion, and the number of employees in Russia, Ukraine and Belarus is about 8,000. Portfolio of brands of Unilever in Russia includes such well-known brands of food products such as sauces Calve, Hellmann's, "Baltimore", spreads Rama, vegetable-cheese cream Crème Bonjour, margarine for baking "Boule", condiments, soups, and a basis for the preparation of hot meals Knorr, ice cream Carte D'Or, Cornetto, Ekzo, "The Gold Standard" and "Mogul" tea "conversation", Brooke Bond and Lipton, as well as popular brands of personal care and household products: cosmetics Dove, " Black Pearl, "" Clear Line "," Silky Hands "," One hundred recipes for beauty "means hair care Clear vita ABE, Dove, Sunsilk, Timotei, TIGI, deodorant Axe, Dove, Rexona and" Clean Line "means for oral care "Forest Balsam" and "32", detergents and disinfectants Cif, Domestos and Glorix, means for dishwashers Sun.
In November 2010, Unilever introduced a plan for sustainable development and improved quality of life. By now, many of the objectives of the plan have already been achieved by the territory of Russia: 100% of our sauces, spreads and margarine do not contain a part of trans fatty acids, all of ketchup companies today are made using a unique, 100% natural formula, and mayonnaise are made only from natural components, the salt content in all products in our line of food for retail sale or for catering brought in line with the recommended daily intake levels, by year-end energy value of the whole range of ice-cream "INMARKO", intended for children, will not exceed 110 kcal per serving, with January 1, 2013, all solid industrial waste Unilever tea-packing factory in St. Petersburg are only sent for recycling and disposal of secondary raw materials; trained our raw Code of sustainable agriculture Unilever; more than 80% of the basic kinds of vegetables procured by and herbs have on renewable energy sources.
In 2011, Unilever named best foreign investor in Russia (according to one of the largest and most influential banks in Russia, "Alfa-Bank" and the School of Business, University of Oxford (Oxford Said Business School)).
Original source: Unilever
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