UK: Utterly Butterly undergoes revamp
By: just-food.com | 23 August 2007
Dairy Crest, the UK dairy group, has launched a GBP4m (US$8m) marketing campaign behind its Utterly Butterly brand.
just-food articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
Dairy Crest, the UK dairy group, has launched a GBP4m (US$8m) marketing campaign behind its Utterly Butterly brand.
- Unlimited access to all the latest global food news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-food market research
- Plus much more
If you’re already a member, login here
More articles related to this one
UK: Lactalis faces cheese price-fixing fine
Lactalis McLelland faces an unspecified fine after admitting UK dairy firm A McLelland and Son played a role in the price-fixing of cheese in 2002 and 2003.
FRANCE: Dairy firm St Hubert first to sign health pledge
French butter and spreads maker St-Hubert has become the first firm to sign a voluntary government agreement to improve the nutritional profile of its products.
UK: Price hikes boost Dairy Crest
Price increases have driven a jump in third-quarter revenue at Dairy Crest, the UK's largest dairy producer.
