GREECE: Vivartia eyes France, Italy with Granarolo tie-up
Vivartia's Delta subsidiary, Greece's largest dairy, will manufacture the yoghurt and cheese in Greece. Products will then be fed into Granarolo's distribution network, the company said.
"This highly strategic partnership brings together two leading dairy companies, with experience of over 50 years each in their respective countries, and is expected to bring significant benefits to both parties," Delta said.
Vivartia CEO Yiannis Artinos said the move was part of the group's drive to fulfil its "internationalisation vision".
"We are particularly pleased and excited about this partnership, not only because it brings together two companies committed in bringing to their consumers products with the highest quality standards, but because it also opens the way for the presence of our products in larger markets, for more partnerships and for greater growth," he predicted.
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As in 2011, the economic downturn continued to favour a return to home cooking. This supported sales of basic ingredients such as oils and fats which had 1% volume and value growth in 2012. Oils and f...
In 2012 health and indulgence were the main factors impacting other dairy in Italy. Therefore almost all categories registered a volume decline, with few exceptions including soy-based desserts, chill...
Yoghurt was one of the most dynamic areas in dairy in 2012 in Italy, thanks to a wave of new product developments. Two main trends characterise the Italian yoghurt environment in 2012. On the one side...
Health and wellness-related food and beverage products, which had been able to increase sales even during the global economic and financial crisis and Italy’s subsequent recession in 2011, continued t...
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Dairy in Greece industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2008-12, and forecast to 2017). The profile a...
Dairy in Italy industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions ...
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