UK: Wrigley unveils Extra gum NPD

By: just-food.com | 10 December 2010

Gum maker Wrigley is shaking up its Extra Ice brand in the UK next year as it looks to build on what it claims is a recovery in gum sales in the country.

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Gum maker Wrigley is shaking up its Extra Ice brand in the UK next year as it looks to build on what it claims is a recovery in gum sales in the country.

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