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The Euromonitor International 2009 industry outlook from just-food - Management briefing (download)

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Moving into 2009, it is difficult to get away from the all-pervasive influence of the economic downturn and the credit crunch. While some markets, notably the US, are being hit harder than others, one of the observations frequently made about the current crisis is how far it has reached. This month's briefing is the latest food industry outlook from Euromonitor International. Following an introduction from just-food's editorial, the briefing outlines the year ahead and what's in store for the confectionery, ice cream, meal solutions, sweet & savoury snacks and snack bar sectors. Each sector looks at likely key trends, market prospects, category analysis and market opportunities.

The Euromonitor International 2009 industry outlook from just-food - Management briefing (download)

Introduction

Confectionery

Global performance
Category analysis
Chocolate products remain the most important category
Key trends and developments
Health awareness underpins sales growth of confectionery products
Mimicking shapes to get across message
Trends to watch
Emerging regions set to perform best
Chocolate confectionery and gum will record strongest performance

Ice cream
Global performance
Global market trends
Ice cream goes probiotic
Soy ingredients to reduce cancer/heart conditions risk

Meal solutions
Key trends and developments
Developed markets
Meal solutions producers feel the pinch… forcing them to develop strategic responses
Health and wellness increasingly leveraged
Market segmentation boosts sales and margins
Developing markets
Convenience on the rise in developing regions
Greater market penetration for meal solutions
Market forecasts
Chilled processed food
Dried processed food
Frozen processed food
Canned/preserved food
Sauces, dressings and condiments
Soup

Sweet and savoury snacks
Global performance
Category analysis
Global market prospects
Consumers in emerging economies will trade up to packaged snacks
Western Europe set to underpin strong performance of fruit snacks and nuts
Expansion of snack culture in Eastern Europe and Asia-Pacific set to boost sales at global level
Trends and key developments
Added value dictates market growth
Market opportunities
Adapting strategies to maximise growth
Segmentation by age
Combining different strategies may hold the key for commercial success

Snack bars
Global performance
Category analysis: Granola/muesli and breakfast bars lead
Global market prospects
Developing regions set to underpin growth
New players, outlets and sales in emerging regions
Key trends and developments
Market opportunities

The Euromonitor International 2009 industry outlook from just-food - Management briefing (download)

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