Blog: A little girl with a cunning plan
Catherine Sleep | 3 March 2004
My sister was surprised the other day when her seven-year-old daughter arrived home from school with her chocolate biscuit still in her lunchbox. The sandwich, fruit and vegetables were eaten, so why on earth had she left her “treat” item untouched?
As she explained over supper, it turned out that in her school assembly the children had been introduced to the concept of giving something up for Lent, and she had decided to deprive herself of chocolate. Great idea – and I hope her 40 days in a chocolate-free desert will teach her that she really can have a perfectly nice life without constant access to such little luxuries. We become accustomed to them but we don’t really need them. Knowing from experience that you can take or leave food items is greatly liberating.
Meanwhile her little sister mulled over this new concept and, ever the opportunist, announced to her Mum and Dad that she’d also decided to give up something to mark Lent… namely vegetables. Nice try, but not a chance!
Hain Celestial, under the scrutiny of the investment community in recent months and facing some challenges in its domestic market, has announced another shuffling of its management pack....
FrieslandCampina, which today served up higher profits but lower sales for 2016, is ready to offload the last non-dairy business owned by the Dutch cooperative giant....
To follow on from our earlier notice and after some hard work from our technical team, just-food is back live after today's power outage....
Much of the UK has felt the impact of Storm Doris today - and just-food's head office has been no exception....
- General Mills sales woes continue - analysis
- Why personalisation will take-off in US food
- Comment: Meal kits in US - don't believe the hype
- US food next wave on display at Winter Fancy Food
- Column: Kraft Heinz, Unilever and sustainability
- Unilever 'lining up spreads sale'
- UK own-label firm Park Cakes sold in MBO
- Immigration crackdown "risk" for US dairy industry
- BRF plant suspended amid bribery allegations
- Fonterra cuts earnings forecast