Blog: All eyes on Russia - just don't mention the football
Dean Best | 2 December 2010
Today (2 December), Russia grabbed the headlines on the business and sport pages - but we won't mention the competition to host the 2018 World Cup.
While England lost the race to host the world's second-largest sports event in eight years time to Russia, a group of our trans-Atlantic cousins looks set to become top dog behind the Iron Curtain. In the food and beverage space, at least.
PepsiCo is set to become Russia's largest food and drink manufacturer after agreeing to buy a majority stake in dairy, juice and baby food group Wimm-Bill-Dann.
The US company will pay US$3.8bn to acquire 66% of Wimm-Bill-Dann and then move to buy the rest of the business. The deal values Russia's largest dairy business at $5.4bn.
It is a significant move for PepsiCo. Russia becomes its largest market outside the US and PepsiCo strengthens its position in a market that is attractive to foreign companies - not least to the likes of Coca-Cola Co. in drinks and Danone in dairy.
PepsiCo CFO Hugh Johnston put the deal in a similar bracket to the deal that created the business back in 1965 - the merger between Pepsi-Cola and snack maker Lay's.
Johnston also said PepsiCo plans more acquisitions as it targets growing its sales of healthier food and beverages from US$10bn to $30bn by 2020.
How will the likes of Coke, Danone react?
Danone completed its US$12.5bn acquisition of WhiteWave Foods this week. The move will roughly double Danone's presence in North America, where WhiteWave is a top four dairy player. ...
Premier Foods plc revealed today (28 March) it has secured a deal with its pension scheme trustees that will see the UK food maker reduce its pension burden....
Hain Celestial, under the scrutiny of the investment community in recent months and facing some challenges in its domestic market, has announced another shuffling of its management pack....
FrieslandCampina, which today served up higher profits but lower sales for 2016, is ready to offload the last non-dairy business owned by the Dutch cooperative giant....
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