Blog: Dean BestBehold: the United States of McDonald's

Dean Best | 29 September 2009

A picture, so we are told, tells a thousand words. It also, however, brings spectacularly to life things which, although many may know are true, sometimes really need a visual twist to hammer them home.

Take the below, a map of the US, filled with fiery orange dots to illuminate the concentration of McDonald's restaurants in the country.

Its creator, Stephen von Worley, wanted to map the march of "generic convenience" across the US.

"As I hurtled down the highway, a pair of golden arches crept over the horizon, and the proverbial lightbulb smacked me in the forehead.  To gauge the creep of cookie-cutter commercialism, there’s no better barometer than McDonald’s – ubiquitous fast food chain and inaugural megacorporate colonizer of small towns nationwide," von Worley wrote on his website at

The map may illustrate a fact we knew - or at least had considered - but the map really does raise eyebrows.


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