Blog: Bioavailability challenge

Catherine Sleep | 29 August 2006

Many consumers are trying to eat more healthily. But it’s not as simple as it sounds. Most of us have got our heads around the most important nutrients and know how to make sure we are getting enough of them – more or less. But there’s an important nuance here, which comes down to bioavailability.

For those who haven’t yet met the term, here’s an idiot’s guide: a foodstuff may be packed full of a certain nutrient, but it’s useful to know how much of that nutrient is actually absorbed by the body. Iron is an essential mineral which can be consumed in different ways. Red meat contains an easily absorbed type, but some vegetables, such as spinach, contain a form that is less easily absorbed. However, drinking a glass of orange juice alongside your spinach sorts this out by changing the iron to a more readily absorbed type.

People trying to get the best out of the food they eat are starting to look into this issue. We need to see it reflected in product descriptions and information. It’s a complex issue but there are plenty of those in the food industry. Manufacturers of functional foods have been on an interesting journey; perhaps the lessons they’ve learned can be applied by the industry at large – or at least health food manufacturers.

Getting the best out of your food


BLOG

Barilla puts sustainability centre stage

Barilla's 2016 results statement, published last week, makes interesting reading, not because of the Italian food group's commercial performance, but for the emphasis placed on sustainability achievem...

BLOG

UK M&A deal volumes slide in early months of 2017

Fresh data from Grant Thornton indicates the number of mergers and acquisitions in the UK food and drink sector fell to the lowest level for over two years in the first quarter of in 2017 - but the ac...

BLOG

Food policy returns to focus in Westminster

Amid the political turmoil in the UK caused by the EU Referendum, the resignation of a Prime Minister, subsequent burning debates over the Brexit “divorce” settlement and now by the surprise announcem...

BLOG

Danone closes WhiteWave, who will acquire Stonyfield?

Danone completed its US$12.5bn acquisition of WhiteWave Foods this week. The move will roughly double Danone's presence in North America, where WhiteWave is a top four dairy player. ...

just-food homepage



Forgot your password?