Blog: Dean BestBritish kids are a bunch of turnips

Dean Best | 1 August 2008

It's official. We're all eating more fruit and veg.

The latest stats from the research boffins at Datamonitor show fruit and veg consumption is up in the UK as consumers look to eat more healthily.

You know what they say about stats but, come on, it must be true. I myself even bought a bag of clementines last weekend from Morrisons. (The girl behind the checkout almost collapsed in shock).

However, what they say about stats is true because, no sooner had we praised our fellow Britons for eating healthily, than another study breezed across the just-food news desk with some shocking findings about the nation's children. And no, it doesn't involve knives.

According to restaurant chain Tootsies, the level of knowledge among kids about fruit and veg... well, let's just say a school report would say: “Must do better”.

Tootsies interviewed 200 children between the ages of 11 and 13 and their ability to pick out some of the most common items of fruit and veg was pretty woeful.

The study claimed that over a third of kids could not identify a bunch of celery.

Worse still, more than one in five didn't know what a potato looks like, Tootsies said.

Good to see the future health of the nation is in good hands...


BLOG

Danone closes WhiteWave, who will acquire Stonyfield?

Danone completed its US$12.5bn acquisition of WhiteWave Foods this week. The move will roughly double Danone's presence in North America, where WhiteWave is a top four dairy player. ...

BLOG

Premier Foods pension news offers cheer but challenges remain

Premier Foods plc revealed today (28 March) it has secured a deal with its pension scheme trustees that will see the UK food maker reduce its pension burden....

BLOG

Another reshuffling of pack at Hain Celestial

Hain Celestial, under the scrutiny of the investment community in recent months and facing some challenges in its domestic market, has announced another shuffling of its management pack....

BLOG

FrieslandCampina looking to sell final non-dairy asset

FrieslandCampina, which today served up higher profits but lower sales for 2016, is ready to offload the last non-dairy business owned by the Dutch cooperative giant....

just-food homepage



Forgot your password?