Blog: Business award for Cadbury?

Catherine Sleep | 7 September 2006

Talking of Cadbury Schweppes, I was somewhat taken aback to see the company named among the finalists for a Business of the Year Award, a sought after accolade.

It’s a weird one. Why this year, the very year when Cadbury was forced to recall more than a million chocolate bars because of salmonella contamination? During the five-month period when infected chocolate bars were on sale to the public, a total of 37 people are known to have become ill with the rare salmonella Montevideo strain.

There were huge question marks over the company’s handling of the situation. Just how much has to go wrong for a company before it decides it’s simply not been a great year?

But there you have it, and they're in the final. Winner to be announced 7 November. We’ll keep you posted.

The CMS Cameron McKenna Business of the Year Award


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