Blog: Cadbury mess
Catherine Sleep | 6 February 2007
I’ve mentioned before that we receive some funny parcels through the letterbox. As in, funny ‘peculiar’, not necessarily funny ‘ha ha’. Although some fall squarely into both camps, for example today’s missive from Cadbury, makers of the much-loved Creme Egg.
The company was telling us about a link up with YouTube, where viewers are encouraged to make videos of themselves with gooey eggs. To tell us about it, Cadbury sent us a press release with a Creme Egg (thanks guys), but sadly they neglected to send it in a stiffened envelope. The result was a press release covered in smashed Creme egg.
Maybe this was the gag, but it smells like gone-off chocolate and was frankly pretty unappealing. Irony or incompetence? It’s anyone’s guess. See the resulting mess below.
The BBC turned to just-food today for insight on the price dispute between Tesco and Unilever....
Just weeks after buying UK turkey processor Bernard Matthews from administration, food tycoon Ranjit Boparan has struck a similar deal....
Shares in Tyson Foods slumped on Friday, closing down almost 9% after an analyst claimed a lawsuit facing the company could hit the US meat titan....
- It won't just be Unilever to push for Brexit hikes
- Price an underlying tension across European FMCG
- Interview: UK trade body on Brexit's policy impact
- Danone's Q3 sales - what the analysts say
- Interview: UK trade body on the impact of Brexit
- Nestle lowers outlook on "softer environment"
- PepsiCo sets 2025 nutrition, sustainability goals
- China "transition" drags on Danone Q3
- UK announces "action plan" to drive food exports
- CP Foods invests in UK foodservice firm Foodfellas
- The Big 15: Strategies and Priorities of Top Packaged Food Players in Comparison
- Omega-3 in Food and Beverage:Time for a Reboot?
- Global Food Packaging: Innovating for Greater Convenience and Quality Image
- Packaged Food: Quarterly Statement Q3 2016
- Constellation Brands, Inc. (STZ) - Financial and Strategic SWOT Analysis Review