Blog: Katy AskewCandy companies trick or treat their way to bigger profits

Katy Askew | 27 September 2012

According to the latest data from US trade organisation the National Retail Federation, more US consumers are going to be spending more money this Halloween.

The NRF's 2012 Halloween consumer spending survey, released earlier this week (25 September), found that 71.5% of Americans plan to celebrate Halloween this year, up from 68.6% last year. And, on average, US shoppers are planning to spend more on Halloween treats, decorations and costumers - up to US$79.82 each, from $72.31 last year.

Proclaiming that there is "no spooking spending" this year, the NRF concluded Halloween spending is expected to reach a whopping $8bn.

This will be music to the ears of the likes of Cadbury, Mars and Hershey who invest significant sums each year to roll out holiday-themed confections as they jostle for space in trick or treat pails throughout the country.

This year, some of the more memorable Halloween-themed treats on offer include Hershey's Pumpkin Spice Kisses, Candy Corn Oreos, M&M's White Chocolate Candy Corn and - my personal favourite - green-goo filled Cadbury Scream Eggs.


BLOG

Finance watchdog launches probe into Tesco profit overstatement

Tesco's troubles continued today (1 October) with its disclosure that the UK's Financial Conduct Authority is investigating the retailer's overstatement of its half-year profits....

BLOG

Aldi reveals UK growth ambitions

The discounter has, alongside its fellow German retailer Lidl, shaken up the UK grocery market. And today (28 September) it outlined plans to grow its business in the country further....

BLOG

General Mills investors vote no to ditching GMO

Genetically modified ingredients is a hot issue, nowhere more so than in the US. Most food makers in the country, through a number of industry organisations, maintain GMOs are safe and insist their us...

BLOG

Tata to take on online giants with e-commerce push

Indian conglomerate Tata Group is reportedly planning a "big bang" entry into the Indian e-commerce space....

just-food homepage



Forgot your password?