Blog: Katy AskewCandy companies trick or treat their way to bigger profits

Katy Askew | 27 September 2012

According to the latest data from US trade organisation the National Retail Federation, more US consumers are going to be spending more money this Halloween.

The NRF's 2012 Halloween consumer spending survey, released earlier this week (25 September), found that 71.5% of Americans plan to celebrate Halloween this year, up from 68.6% last year. And, on average, US shoppers are planning to spend more on Halloween treats, decorations and costumers - up to US$79.82 each, from $72.31 last year.

Proclaiming that there is "no spooking spending" this year, the NRF concluded Halloween spending is expected to reach a whopping $8bn.

This will be music to the ears of the likes of Cadbury, Mars and Hershey who invest significant sums each year to roll out holiday-themed confections as they jostle for space in trick or treat pails throughout the country.

This year, some of the more memorable Halloween-themed treats on offer include Hershey's Pumpkin Spice Kisses, Candy Corn Oreos, M&M's White Chocolate Candy Corn and - my personal favourite - green-goo filled Cadbury Scream Eggs.


BLOG

France acts on food waste

French politicians have passed legislation that bans large stores from throwing away unsold food in a bid to tackle waste....

BLOG

Baby food recipes in spotlight in US

The make-up of the ingredients in baby food in the US is under some scrutiny, with Campbell Soup Co. and Nestle attracting criticism from consumer watchdogs....

BLOG

Booker's move for Londis and Budgens sign of the times

UK cash-and-carry and convenience retailer Booker Group has struck a deal to buy the Londis and Budgens symbol retail chains from Ireland's Musgrave Group - and emphasised the changing retail landscap...

BLOG

US trade liberalisation faces bumpy ride

US efforts to liberalise international trade faced something of a roller coaster ride this week, as the Senate first voted down Barack Obama's proposals only to reach a compromise that would give the ...

just-food homepage



Forgot your password?