Blog: Katy AskewCandy companies trick or treat their way to bigger profits

Katy Askew | 27 September 2012

According to the latest data from US trade organisation the National Retail Federation, more US consumers are going to be spending more money this Halloween.

The NRF's 2012 Halloween consumer spending survey, released earlier this week (25 September), found that 71.5% of Americans plan to celebrate Halloween this year, up from 68.6% last year. And, on average, US shoppers are planning to spend more on Halloween treats, decorations and costumers - up to US$79.82 each, from $72.31 last year.

Proclaiming that there is "no spooking spending" this year, the NRF concluded Halloween spending is expected to reach a whopping $8bn.

This will be music to the ears of the likes of Cadbury, Mars and Hershey who invest significant sums each year to roll out holiday-themed confections as they jostle for space in trick or treat pails throughout the country.

This year, some of the more memorable Halloween-themed treats on offer include Hershey's Pumpkin Spice Kisses, Candy Corn Oreos, M&M's White Chocolate Candy Corn and - my personal favourite - green-goo filled Cadbury Scream Eggs.


BLOG

Sysco ends plan for US Foods foodservice merger

US foodservice distributor Sysco has pulled the plug on its plan to buy local rival US Foods, four months after the country's competition watchdog moved to block the deal....

BLOG

Kraft investors unsurprisingly back Heinz merger. Now all eyes on likely cuts

In an announcement that would have surprised few, Kraft Foods Group said today (1 July) its shareholders had thrown their weight behind the plans to combine the business with HJ Heinz. The market's at...

BLOG

It's getting heavy at Whole Foods

Whole Foods Market already had a reputation for being pricey. This will only be compounded by news that the retailer has been accused of routinely overcharging consumers by overstating the weight of p...

BLOG

Ahold, Delhaize tie-up creates competitive US giant

Dutch supermarket operator Ahold and Belgium-based retailer Delhaize Group announced today (24 June) that a long-awaited merger has been finalised in a move these two European retail giants hope will ...

just-food homepage



Forgot your password?