Blog: Katy AskewChocolate is good for your health... honest

Katy Askew | 6 September 2013

It's official: chocolate is good for your health.

At least, according to the European Commission. Brussels has agreed Barry Callebaut's claim that a daily intake of 200 milligrams of cocoa flavanols from either 2.5 grams of the B2B chocolate giant's registered trademark Acticoa cocoa powder or ten grams of its dark chocolate support healthy blood circulation.

Approval from the European regulator means the health benefits can be flagged on Acticoa products in all European Union countries. Health claims can also be applied by Barry Callebaut customers who use Acticoa cocoa and chocolate products.

"Receiving the right to use a health claim on cocoa flavanols by the EU Commission is most valuable for us as it is a great reward for long years of extensive research. The health claim is opening up new market potential. Since we received the positive opinion from EFSA on our submitted health claim, we saw a lot of interest among our customers," Peter Boone, chief innovation officer at Barry Callebaut, said.

And it works well for me too. Now "heart healthy" will be my reason for eating chocolate. This will sit neatly alongside "doctors say its good", my justification for drinking red wine. I forget why wine is good, and I'm not entirely sure the EC approves, but I do like the idea that it is backed by health professionals.


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