Blog: Darling Spuds

Catherine Sleep | 14 February 2007

Happy Valentine’s Day, one and all. What do you mean, "commercialised twaddle", you old misery? Even if you don't rate it as an important date in the romantic calendar, surely a reminder to do something nice for your partner is A Good Thing.

If you really don’t buy flowers or chocolates on Valentine’s Day, how about some posh crisps? Just launched today, Darling Spuds are the sophisticated sister of Salty Dog and come in four subtle flavours. The idea is that the flavours do not overwhelm the potato itself, which can be a problem with lots of crisps.

We tend to view spuds as a commodity product, and this product aims to reinstate them as a quality ingredient worthy of some individual attention, not just a carrier of more exciting ingredients. Nice one. Good enough for Valentine's Day if you ask me.

Darling Spuds


just-food hits the UK's airwaves

The BBC turned to just-food today for insight on the price dispute between Tesco and Unilever....


Ranjit Boparan buys another UK business out of administration

Just weeks after buying UK turkey processor Bernard Matthews from administration, food tycoon Ranjit Boparan has struck a similar deal....


Tyson Foods investors left to chew over analyst claims

Shares in Tyson Foods slumped on Friday, closing down almost 9% after an analyst claimed a lawsuit facing the company could hit the US meat titan....

just-food homepage

Forgot your password?