Blog: Greggs’ balancing act

Catherine Sleep | 14 March 2006

They say you can’t please all of the people all of the time, but snack and sandwich maker Greggs is having a bash. How to convince health conscious customers to come to Greggs without alienating the chain’s core pasty and pie buyers?

Managing director Sir Michael Darrington offers industry onlookers a delicately worded masterclass: “Our products are really fresh and very wholesome and that to me is healthy," he begins.

So far, so straightforward. But then comes the masterstroke. Darrington goes on to concede that he’s not averse to a sausage roll or two. "My wife occasionally complains about my waistline, but it's not that bad".

Something for everyone, and all of it acceptable. McDonald’s could take a trick out of his book.

Walking the tightrope


BLOG

Fyffes to face Ethical Trading Initiative disciplinary committee

A year after union officials alleged Fyffes abused workers on plantations in Central America - and called on the produce giant to be kicked out of the Ethical Trading Initiative forum - the company is...

BLOG

Could 3G Capital's next move be in foodservice?

Much of the chatter about where 3G Capital could look next has centred on packaged food - but might the private-equity fund be about to extend its foodservice empire?...

BLOG

Safety allegations could tarnish Mead Johnson's reputation

Headlines that Mead Johnson's board has backed Reckitt Benckiser's takeover bid will no doubt overshadow the other news on the group this week – that it is facing a US lawsuit from a “whistle blower” ...

BLOG

The list of UK's top five grocers has a new member

Kantar Worldpanel issued its monthly supermarket share data in the UK this morning - and the numbers showed a change in the identity of the country's top five food retailers....

just-food homepage



Forgot your password?