Blog: Petah MarianMorrisons' great expectations for new private-label offer

Petah Marian | 20 July 2011

UK grocer Morrisons seems to have high expectations for its soon-to-be relaunched private-label offer.

Speaking at Morrisons Christmas press day yesterday (19 July), head chef Neil Nugent hinted at the scale of the changes, which are set to begin to be rolled out  in October.

"I'm gearing up for a race but I'm not sure if its a sprint or a marathon," he told just-food, suggesting that it is more likely to be the latter.

Nugent said that it will take time to roll out the new-look range, which has some 8,000 SKUs, and that, as part of those plans, he's employed five more chefs, while Morrisons is building a "centre of excellence" to develop new products at its Bradford HQ.

Speaking about the drive behind the pace of change at the UK's fourth-largest grocer, he described chief executive Dalton Philips as "an ambitious man" and that the staff at the retailer are striving to achieve the plan he laid out last November.

With the first M-Local store opening last week to a positive reception among industry watchers, just-food towers is keen to see what Philips has planned for his own-label range.


BLOG

Barilla puts sustainability centre stage

Barilla's 2016 results statement, published last week, makes interesting reading, not because of the Italian food group's commercial performance, but for the emphasis placed on sustainability achievem...

BLOG

UK M&A deal volumes slide in early months of 2017

Fresh data from Grant Thornton indicates the number of mergers and acquisitions in the UK food and drink sector fell to the lowest level for over two years in the first quarter of in 2017 - but the ac...

BLOG

Food policy returns to focus in Westminster

Amid the political turmoil in the UK caused by the EU Referendum, the resignation of a Prime Minister, subsequent burning debates over the Brexit “divorce” settlement and now by the surprise announcem...

BLOG

Danone closes WhiteWave, who will acquire Stonyfield?

Danone completed its US$12.5bn acquisition of WhiteWave Foods this week. The move will roughly double Danone's presence in North America, where WhiteWave is a top four dairy player. ...

just-food homepage



Forgot your password?