Blog: No fat, no VAT
Catherine Sleep | 10 January 2006
A new fastfood chain has put its money where its mouth is and introduced the nutrition traffic light system advanced by the Food Standards Agency. Fresh Italy, which currently has just three branches but plans to open at least six more this year, takes into account fat (content and type), sugar, salt and calorie count in its green, amber and red symbols.
The chain is positioning itself firmly on a health platform, and to get the message across it is running a ‘No fat, no VAT’ promotion this month, when green and amber dishes are charged free of VAT. Neat idea.
Less transparent but doubtless appealing is the fact that, while cappuccino and latte retail at a very reasonable £1 per cup, espresso comes free. What, do they reckon customers need the quick energy boost they’re not getting from the low-sugar foods?
Danone completed its US$12.5bn acquisition of WhiteWave Foods this week. The move will roughly double Danone's presence in North America, where WhiteWave is a top four dairy player. ...
Premier Foods plc revealed today (28 March) it has secured a deal with its pension scheme trustees that will see the UK food maker reduce its pension burden....
Hain Celestial, under the scrutiny of the investment community in recent months and facing some challenges in its domestic market, has announced another shuffling of its management pack....
FrieslandCampina, which today served up higher profits but lower sales for 2016, is ready to offload the last non-dairy business owned by the Dutch cooperative giant....
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- Nestle Q1 update: four things to learn
- Column: Why snacking is the new meal
- Interview: Sir Kensington's on sale to Unilever
- Tyson shops Sara Lee bakery, Kettle and Van's
- Nestle to cut UK confectionery jobs
- PepsiCo affirms full-year target as Q1 hits mark
- Tyson to buy burger-to-entree firm AdvancePierre
- Icelandic to sell Saucy Fish Co. owner Seachill