Blog: SPAM brings home the bacon
Catherine Sleep | 19 July 2006
Unlike dogs, brands are never too old, or indeed too derided, to be taught new tricks. Hormel’s SPAM luncheon meat is often the butt of jokes, yet it remains a profitable product and for some random reason massively popular in Hawaii. And now the product’s getting a little bit hip, a little bit dangerous and generally testing the boundaries with the launch of a variety with added bacon. You heard it here first.
The company suggests that “SPAM with Bacon will appeal to light users of SPAM by offering a new variety to try out, as well as bringing lapsed users back to the brand with something new and exciting on offer” Well maybe, or then again, maybe not. But in any case, you heard it here first. And well well, I just realised this is my third posting on SPAM in this blog. I really should be on commission.
Hain Celestial, under the scrutiny of the investment community in recent months and facing some challenges in its domestic market, has announced another shuffling of its management pack....
FrieslandCampina, which today served up higher profits but lower sales for 2016, is ready to offload the last non-dairy business owned by the Dutch cooperative giant....
To follow on from our earlier notice and after some hard work from our technical team, just-food is back live after today's power outage....
Much of the UK has felt the impact of Storm Doris today - and just-food's head office has been no exception....
- General Mills sales woes continue - analysis
- Why personalisation will take-off in US food
- Comment: Meal kits in US - don't believe the hype
- US food next wave on display at Winter Fancy Food
- Column: Kraft Heinz, Unilever and sustainability
- Unilever 'lining up spreads sale'
- UK own-label firm Park Cakes sold in MBO
- Kraft Heinz cuts jobs in US, Canada
- Immigration crackdown "risk" for US dairy industry
- BRF plant suspended amid bribery allegations