Blog: Dean BestTesco's World Cup singing sandwich

Dean Best | 7 June 2010

Like 99.9% of the UK population, you must be gripped by World Cup fever and, for those who have flags attached to their cars, draped out of their windows or will have them painted on their face, Tesco has the ideal lunch for you - a sandwich that sings a football chant.

The limited-edition jalapeno chicken sandwich comes in packaging that, when opened, triggers the football chant ‘ole ole ole ole’.

The packaging uses the same sound chips used in those oh-so-hilarious greetings cards you get sent by a 'mad' uncle or 'crazy' aunt.

Nonetheless, Tesco thinks the sandwiches will go down well with football fans.

Tesco food developer Laura Fagan said: "We think the sandwiches will be popular snacks for anyone wanting to see the lunchtime or afternoon games and for that reason we wanted to offer fans something substantial."

Something substantial and, I guess, something else to annoy the office grump who will shun the chance to watch any of the games because they are incredibly busy.

(At the time of writing, England are 1-0 up against local South African side Platinum Stars in our final warm-up/friendly/kickabout before Saturday's first proper match against the US. Although never mind the score, we are on injury watch).


BLOG

US campaigners lobby FDA on GRAS rules

Four campaign groups in the US have urged the country's Food and Drug Administration to close a "loophole" in regulations on food additives and bring the rules - due to be finalised by August next yea...

BLOG

Cargill unveils first landfill-free facility

The Cargill meat processing facility in Hazleton, Pa., has become the company's first certified landfill-free production site. ...

BLOG

PepsiCo secures NBA sponsorship deal

PepsiCo has honed in on a sponsorship deal with the National Basketball Association, replacing current sponsor and chief soft drinks rival The Coca Cola Co. ...

BLOG

Labour manifesto has sugar in its sights

The UK Labour Party today (13 April) issued its manifesto for the country's upcoming general election - and has pledged to take aim at sugar....

just-food homepage



Forgot your password?