Blog: Dean BestThe latest Mead Johnson venture is born

Dean Best | 30 March 2010

After last week's news of a strengthened domestic rival, Mead Johnson, the US baby-food group, is bolstering its presence overseas.

Following last week's announcement of the proposed sale of own-label giant PBM came news today (30 March) of Mead Johnson's plans to make its first foray into the Middle East.

Mead Johnson is teaming up with Saudi dairy giant Almarai (already a partner of PepsiCo in the region) to run an infant-nutrition venture in the Gulf states.

The two companies will run a business targeting a local infant-nutrition market worth some US$450m, Mead Johnson told just-food today (30 March).

Ventures in emerging markets are notorious for taking time to find their feet and it can be a while before they turn a profit but Mead Johnson insists its Gulf venture will be profitable by 2012.

Of course, time will tell but Mead Johnson already runs businesses in China and Latin America so has the experience of emerging markets.

What's more, in Almarai, the US group has a partner with a strong presence in the Gulf region and, in PepsiCo, has its own experience of teaming up with US partners.


BLOG

Blue Bell Creameries involved in another safety scare

Blue Bell Creameries is trying to win back the trust of consumers after a fatal listeriosis outbreak last year was linked to its products - but in recent days the US ice cream maker has issued another...

BLOG

Hain Celestial's Orchard House deal waved through

The UK's competition regulator has given the all-clear to Hain Celestial's bid to buy UK food and beverage group Orchard House Foods, nine months after the US group announced the deal....

BLOG

Hershey's unusual move to share sales data

Hershey made an unusual announcement today (20 September), sharing its own sales data for the last four weeks to assuage any possible investor concern over figures released by Nielsen....

BLOG

Are EU nations using Brexit to revisit country of origin labeling?

As the UK starts to ponder what kind of a relationship it wants with the European Union post-Brexit, EU leaders have been lining up to warn that Britain will not be allowed to "cherry pick" deals and ...

just-food homepage



Forgot your password?