Blog: Weetabix and the Windsors

Catherine Sleep | 1 December 2004

HRH Charles Windsor was “practically brought up on Weetabix,” our heir to the throne revealed to delighted media on a factory tour yesterday. This is great. It reminds me of the moment in the 1980s when the nation found out that Maggie Thatcher bought her knickers in Marks & Spencer. These people are just like us.

It was interesting to hear HRH refer to Weetabix as “a family company”, given that US private equity group Hicks, Muse, Tate and Furst agreed to buy the privately-owned group for £654 million last year. Founding family member Sir Richard George is still involved as non-exec chairman, which helps maintain the cosy image of a family-run company. Perception is everything.

Food fit for (future) kings


BLOG

Consumers are cooking for social media - and how brands can capitalise

We hear a lot in the food industry about two interconnected trends: and social media and “foodie” culture....

BLOG

Nestle announces changes to senior team with new CEO on horizon

Nestle, set to welcome a new CEO on 1 January, has announced more changes to the make-up of its senior management team....

BLOG

Blue Bell Creameries involved in another safety scare

Blue Bell Creameries is trying to win back the trust of consumers after a fatal listeriosis outbreak last year was linked to its products - but in recent days the US ice cream maker has issued another...

BLOG

Hain Celestial's Orchard House deal waved through

The UK's competition regulator has given the all-clear to Hain Celestial's bid to buy UK food and beverage group Orchard House Foods, nine months after the US group announced the deal....

just-food homepage



Forgot your password?