just-food launches Promo Tracker

just-food launches Promo Tracker

By: Dean Best

Promotions are a key weapon in a supplier's armoury - especially in times of economic turbulence and weak consumer spending. However, suppliers are coy about how they use promotions. In tandem with mySupermarket-Insights.co.uk, just-food's Promo Tracker seeks to shed more light on the UK's promotional landscape.