Breakfast Cereals in Hong Kong, China

Breakfast Cereals in Hong Kong, China

Published: December 2017
Publisher: Euromonitor International
Product ref: 290723
Pages: 33
Format: PDF
Delivery: Immediate download

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Hong Kong consumers tend to be familiar with breakfast cereals as they constantly look for quick and easy snack and meal substitutes for on-the-go purposes. Hot cereals recorded the highest value growth and second largest sales due to price. PepsiCo, under its leading Quaker brand in hot cereals launched small portions for single consumption, and offered the products in different Chinese flavours to further localise its brand image. Consumers became more aware of the essential need for sufficien...

Euromonitor International's Breakfast Cereals in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
• Get a detailed picture of the Breakfast Cereals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Price: $990.00

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Related research categories

By sector: Cereals (in Dried foods)

By market: China (in Asia), Hong Kong (in Asia), China (in BRICM)


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