Breakfast Cereals in Sweden

Breakfast Cereals in Sweden

Published: November 2016
Publisher: Euromonitor International
Product ref: 268344
Pages: 38
Format: PDF
Delivery: Immediate download

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The shift from cereals to granola and hot cereals continued in 2016 although flakes managed to achieve growth of 2% in current value terms. Clever marketing of healthy products such as Paulúns granola has shaped the cereals aisle and in 2016 muesli and granola sold better than overall flakes. Several companies continued to launch granolas in 2016. Natural sweeteners such as added dried fruit was the unanimous choice in these product developments, showing that the intention to start the day with...

Euromonitor International's Breakfast Cereals in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Breakfast Cereals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Original price: $990.00

Price: $792.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Cereals (in Dried foods)

By market: Sweden (in Europe)


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