Breakfast Cereals in the Netherlands

Breakfast Cereals in the Netherlands industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the Netherlands breakfast cereals market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights

The breakfast cereals market comprises the retail sale of hot and ready-to-eat cereals. The hot cereals category consists of traditional products such as porridge oats, instant mixes and ready-to-heat products. The ready-to-eat cereals category consists of children's and family breakfast cereals such as, flakes, muesli and other RTE cereals. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2017 exchange rates.

The Dutch breakfast cereals market generated total revenues of $133.8m in 2017, representative of a CAGR of 2.8% during the review period.

Market consumption volume registered a CAGR of 2.5% during the review period, to total 23.2 million kg in 2017.

Stable economic growth supported purchasing power and breakfast cereals market growth, as it helped create a demand for premium products.

Scope

• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the breakfast cereals market in the Netherlands
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the breakfast cereals market in the Netherlands
• Leading company profiles reveal details of key breakfast cereals market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the Netherlands breakfast cereals market with five year forecasts by both value and volume

Reasons to buy

• What was the size of the Netherlands breakfast cereals market by value in 2017?
• What will be the size of the Netherlands breakfast cereals market in 2022?
• What factors are affecting the strength of competition in the Netherlands breakfast cereals market?
• How has the market performed over the last five years?
• Who are the top competitiors in the Netherlands's breakfast cereals market?

Table of Contents
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Summary 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
Associated British Foods Plc 22
Bright Food (Group) Co Ltd 25
Kellogg Company 26
PepsiCo Inc 29
Macroeconomic Indicators 33
Country data 33
Methodology 35
Industry associations 36
Related MarketLine research 36
Appendix 37
About MarketLine 37