Case studies market research

Case studies are a great way of highlighting a company's innovations, successful launches or strategies and showcasing particular trends. They can act as practical guides with the help of interviews and comments from leading industry experts.

12 reports found

Title

Date published

Price


Failure Case Study: Toblerone - Responding to the downsizing

Failure Case Study: Toblerone - Responding to the downsizing disaster

Chocolate brand Toblerone faced widespread UK consumer criticism and ridicule when it downsized and redesigned its signature product in 2017 as a cost-control measure. This negativity persisted, leadi...

September 2018

$995.00


Success Case Study: Akagi Sof' - A simple innovation that ha

Success Case Study: Akagi Sof' - A simple innovation that has made a big impact on Japan's ice cream market

Success Case Study: Akagi Sof', is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of Akagi Sof' soft ice cream innovation in Japan. It ...

July 2018

$995.00


Success Case Study: The Collective - A successful new challe

Success Case Study: The Collective - A successful new challenger in the competitive UK dairy industry

Success Case Study: The Collective, is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of The Collective Dairy's success in the UK. It d...

June 2018

$995.00


Success Case Study: Kallø "Very Low Salt" Organic Stock Cube

Success Case Study: Kallø "Very Low Salt" Organic Stock Cubes - Successfully positioning a healthy formulation to meet the demands of the mass market

Wessanen-owned brand Kallø's "very low salt" organic stock cubes range targets health-conscious consumers concerned with their salt intake levels. Previously mostly available in specialist health shop...

May 2018

$995.00


Success Case Study: Caulipower Frozen Pizza - Bringing healt

Success Case Study: Caulipower Frozen Pizza - Bringing healthy free-from innovation to a national staple comfort food

Success Case Study: Caulipower Frozen Pizza, is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of Caulipower gluten-free cauliflower-ba...

May 2018

$995.00


Success Case Study: Pots & Co. - Restaurant-inspired dessert

Success Case Study: Pots & Co. - Restaurant-inspired desserts for home consumption

Success Case Study: Pots & Co., is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of Pots & Co. platform, the company's restaurant-insp...

April 2018

$995.00


Success Case Study: MOD Pizza - Bringing artisan-style "loca

Success Case Study: MOD Pizza - Bringing artisan-style "local" pizza to a wider range of consumers

Success Case Study: MOD Pizza, is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of an artisan pizza chain in the USA and UK. It delive...

April 2018

$995.00


Success Case Study: Jjawang Instant Noodles - Successfully e

Success Case Study: Jjawang Instant Noodles - Successfully elevating a staple food group to premium status

Nongshim launched a premium instant noodle product, Jjawang, to tap into the South Korean market by targeting time-pressed consumers looking to have a quick, restaurant-style meal....

April 2018

$995.00


Success Case Study: Sauce Shop - Using craft to challenge th

Success Case Study: Sauce Shop - Using craft to challenge the mainstream condiment market

Success Case Study: Sauce Shop, is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of the Sauce Shop condiment brand launched in the UK....

April 2018

$995.00


Success Case Study: Patanjali Ayurved - Capitalizing on dema

Success Case Study: Patanjali Ayurved - Capitalizing on demand for natural, safe, and locally made products

Success Case Study: Patanjali Ayurved, is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of Patanjali Ayurved's Ayurveda/herbal product...

March 2018

$995.00


Success Case Study: Pulse Candy - Adding a “tangy twist” to

Success Case Study: Pulse Candy - Adding a “tangy twist” to the Indian hard boiled sweets category

Success Case Study: Pulse Candy, is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of DS Group's Pulse candy in India. It delivers the ...

March 2018

$995.00


Success Case Study: Nutella B-Ready - Taking a popular break

Success Case Study: Nutella B-Ready - Taking a popular breakfast spread on the go in bar format

Nutella has successfully managed to target busy and time-poor consumers by developing breakfast products in convenient formats. The Nutella B-Ready bar gives consumers the chance to eat the popular Nu...

March 2018

$995.00


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