Country Profile: Confectionery in Poland

Country Profile: Confectionery in Poland

Published: April 2018
Publisher: GlobalData
Product ref: 296243
Pages: 106
Format: PDF
Delivery: By product vendor

Forward this to a colleague

Price: $875.00

Don't worry. No payment is taken yet


The confectionery sector in Poland is led by the chocolate category in both value and volume terms in 2017. The category is also forecast to register the fastest value and volume growth during 2017-2022. Hypermarkets & supermarkets account for the leading share in distribution of confectionery products in the country. Flexible packaging is the most commonly used pack material in the sector, while rigid plastics is forecast to register the fastest growth during 2017-2022. Lotte Co., Ltd., 'Mars, Incorporated', and Nestle are the leading market players in the Polish confectionery sector.

GlobalData’s Country Profile report on the confectionery sector in Poland provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
• Sector data: Overall sector value and volume data with growth analysis for 2012-2022
• Category coverage: Value and growth analysis for chocolate, gum and sugar confectionery with inputs on individual segment share within each category and the change in their market share forecast for 2017-2022
• Leading players: Market share of brands and private labels in value terms in 2017
• Distribution data: Percentage of sales within each category through distribution channels such as cash & carries and warehouse clubs, hypermarkets & supermarkets, convenience stores, food & drinks specialists, e-retailers, vending machine, department stores, and others
• Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for flexible packaging, paper & board, rigid plastics, rigid metal and others; pack type data for: Film, tray, can, stand up pouch, foil, wrapper, blister pack, carton-folding, tub, and bag/sachet.


• The per capita consumption of confectionery was higher in Poland compared to the global and regional levels in 2017
• The chocolate category is expected to gain maximum market share in value terms during 2017-2022
• Hypermarkets & supermarkets is the leading distribution channel in the Polish confectionery sector
• E.Wedel account for the leading share in the Polish confectionery sector
• Private label penetration is higher in the sugar confectionery category
• Flexible packaging is the most commonly used pack material in the Polish confectionery sector.

Reasons to buy

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
• Manufacturers can identify the opportunities to position products with H&W attributes/benefits
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Companies Mentioned
Lotte Co. Ltd.
Mars Incorporated
Nestle SA
Colian SA
Wawel Sa
Mondelez International Inc
August Storck Kg
Perfetti Van Melle SpA

Price: $875.00

Don't worry. No payment is taken yet

Need help before you order?

+44 (0)1527 573 736

9:00am - 5:30pm Mon - Fri

Related research categories

By sector: Confectionery

By market: Poland (in Europe)

Not found what you were looking for?

Or contact our research team

We want to meet your research requirements. Let us know what you need, how to contact you and we will do the rest.

How do you want to be contacted?

Phone callback (one working day)

For enhanced security, please complete the following sum:

2 + 7 =

Forgot your password?