Country Profile: Pasta & Noodles in Turkey

Country Profile: Pasta & Noodles in Turkey

Published: March 2018
Publisher: GlobalData
Product ref: 294328
Pages: 83
Format: PDF
Delivery: By product vendor

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Summary

The pasta & noodles sector in Turkey is led by the dried pasta category in value terms. The dried & instant noodles category is expected to register the fastest growth in value terms during 2017-2022. Hypermarkets & supermarkets accounted for the leading share in the distribution of pasta & noodles products in the country. Flexible packaging is the most commonly used pack material, followed by paper & board. Nuh’un Ankara Makarnasi., Barilla and Tat Gida Sanayi A.S. are the leading market players in the Turkish pasta & noodles sector.

GlobalData’s Country Profile report on the pasta & noodles sector in Turkey provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
• Sector data: Overall sector value and volume data with growth analysis for 2012-2022
• Category coverage: Value and growth analysis for ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles, and dried pasta with inputs on individual segment share within each category and the change in their market share forecast for 2017-2022
• Leading players: Market share of brands in value terms in 2017
• Distribution data: Percentage of sales within each category through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
• Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for Flexible Packaging, Paper & Board, Rigid Plastics, Rigid metal and others; Pack data for: Tray, Can, Stand up pouch, Carton-folding, Tub, Bag/Sachet, and Jar.

Scope

• The Turkish pasta & noodles sector is forecast to register overall volume growth of 14% during 2017-2022
• The per capita consumption of pasta & noodles was higher in Turkey compared to the global and regional levels in 2017
• Per capita consumption of dried pasta is higher in Turkey when compared to the regional and global averages
• Nuhun Ankara and Filiz are the leading brands in the sector
• The top five brands accounting for a 61.9% share in 2017.

Reasons to buy

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
• Manufacturers can identify the opportunities to position products with H&W attributes/benefits
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Price: $875.00

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Related research categories

By sector: Noodles (in Dried foods), Pasta (in Dried foods)

By market: Turkey (in Asia)


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