Country Profile: Savory Snacks Sector in Romania

Country Profile: Savory Snacks Sector in Romania

Published: November 2017
Publisher: GlobalData
Product ref: 286029
Pages: 99
Format: PDF
Delivery: By product vendor

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Summary

The Savory Snacks sector in Romania is driven by the growing economy and increasing hectic lifestyle due to long working hours of consumers enabling the ‘snackification’ trend to prevail in the country. Of all the markets, Nuts and Seeds was the largest in both value and volume terms, and is also forecast to be the fastest growing category during 2016-2021 in value terms. Convenience Stores was the leading channel for distribution of Savory Snacks in Romania. Flexible Packaging was the most commonly used package material in the Romanian Savory Snacks sector. Intersnack Group GmbH & Co. KG, PepsiCo and Mogyi Kft are the leading market players in Romanian Savory Snacks sector.

GlobalData’s Country Profile report on the Savory Snacks sector in Romania provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
•Market data: Overall market value and volume data with growth analysis for 2011-2021
•Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
•Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
•Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
•Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.

Scope

•The Romanian Savory Snacks sector accounted for a volume share of 6.3% of the regional (Eastern Europe) market in 2016.
•Growing economy and increasing hectic lifestyle due to long working hours of consumers are the prime factors driving ‘snackification’ trend in the country.
•Nuts and Seeds was the largest market in value terms and is expected to be the fastest growing category during 2016-2021.
•Convenience Stores was the leading distribution channel in the Romanian Savory Snacks sector.
•The top five brands in the Romanian Savory Snacks sector accounted for 51.9% value share in 2016
•Flexible Packaging was the most commonly used package material in the sector.

Reasons to buy

•Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
•Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
•Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
•Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
•Our team of analysts have placed a significant emphasis on changes expected in the sector that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
•The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
•Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Price: $875.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Snack foods

By market: Romania (in Europe)


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