Country Profile: Savory Snacks Sector in Singapore

Country Profile: Savory Snacks Sector in Singapore

Published: November 2017
Publisher: GlobalData
Product ref: 286042
Pages: 102
Format: PDF
Delivery: By product vendor

Forward this to a colleague

Price: $875.00

Don't worry. No payment is taken yet


The Savory Snacks sector in Singapore is driven by growing trend of snackification, particularly among the time scarce working population and ease of usage and convenience of consumption on-the-go in the country. Of all the markets, Potato Chips was the largest in value terms in 2016. However, the Ethnic/Traditional Snacks market is forecast to register the fastest growth, in value terms, during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of Savory Snacks in the country. Flexible Packaging is the most commonly used package material in the sector. Seng Hua Hng Foodstuff Pte Ltd, PepsiCo, and The Kellogg Company are the leading market players in the Singaporean Savory Snacks sector.

GlobalData’s Country Profile report on the Savory Snacks sector in Singapore provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
•Market data: Overall market value and volume data with growth analysis for 2011-2021
•Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
•Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
•Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
•Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.


•The Singaporean Savory Snacks sector is forecast to register value growth of 29.1% during 2016-2021
•Singapore ranks second on the extent of fragmentation when compared to the leading four countries in the region
•The top five brands accounting for 37.1% share in 2016.
•The per capita consumption of Savory Snacks is higher in Singapore compared to the regional level
•Consumers in Singapore are trading up for premium Savory Snacks products
•Demand for Nuts and Seeds with ‘Free From’ claims is increasing in Singapore

Reasons to buy

•Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
•Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
•Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
•Manufacturers can identify the opportunities to position products with H&W attributes/benefits
•Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
•Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
•The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
•Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Price: $875.00

Don't worry. No payment is taken yet

Need help before you order?

+44 (0)1527 573 736

9:00am - 5:30pm Mon - Fri

Related research categories

By sector: Snack foods

By market: Singapore (in Asia)

Not found what you were looking for?

Or contact our research team

We want to meet your research requirements. Let us know what you need, how to contact you and we will do the rest.

How do you want to be contacted?

Phone callback (one working day)

For enhanced security, please complete the following sum:

4 + 9 =

Forgot your password?