Market research: Guatemala

28 reports found

Title

Date published

Price


Guatemala - ISA Country Report

Guatemala - ISA Country Report

This report contains detailed forecasts and analysis for Guatemala, including trade and investment analysis, economic forecasts, political risk assessments and demographic trend analysis....

February 2018

$99.00


Sports Nutrition in Guatemala

Sports Nutrition in Guatemala

Sports nutrition products in Guatemala have been positioned in the middle to upper end of the market where consumers have higher disposable incomes and can afford these products which are imported and...

November 2017

$990.00


Baked Goods in Guatemala

Baked Goods in Guatemala

Baked goods are considered staple products in the Guatemalan diet, especially leavened bread and corn tortillas (flat bread). The majority of consumers, mainly in the middle- to lower-income groups, c...

November 2017

$990.00


Industria Nacional Alimenticia, SA in Packaged Food (Guatema

Industria Nacional Alimenticia, SA in Packaged Food (Guatemala)

Industria Nacional Alimenticia is a pasta and noodles company that has a strong presence in Guatemala with its Ina brand. The company has a long tradition in the market, given that it was founded in 1...

November 2017

$150.00


Packaged Food in Guatemala

Packaged Food in Guatemala

Over the review period, sales of packaged food products maintained growth. Amongst other reasons, growth was driven by the trend towards convenience, the wider offer of products by manufacturers and t...

November 2017

$7150.00


Central de Alimentos, SA in Packaged Food (Guatemala)

Central de Alimentos, SA in Packaged Food (Guatemala)

Central de Alimentos is a domestic company that produces, imports and distributes important brands of packaged food and non-alcoholic drinks in Guatemala. Its wide product portfolio allows it to have ...

November 2017

$150.00


Malher SA in Packaged Food (Guatemala)

Malher SA in Packaged Food (Guatemala)

Malher is a domestic company that in August 2010 was acquired by the multinational giant Nestlé. According to Nestlé, the acquisition is an attempt to combine its strength in research and development ...

November 2017

$150.00


Processed Meat and Seafood in Guatemala

Processed Meat and Seafood in Guatemala

Processed meat and seafood witnessed innovation in the form of offering consumers value-added products designed to make the cooking process faster and easier. In 2017 innovation in this category was m...

November 2017

$990.00


Processed Fruit and Vegetables in Guatemala

Processed Fruit and Vegetables in Guatemala

The retail value growth of 10% registered in 2017 was slightly lower than the review period CAGR of 10%. Strong competition from fresh fruit and vegetables, which are more affordable in Guatemala, did...

November 2017

$990.00


Distribuidora Dos Pinos, SA in Packaged Food (Guatemala)

Distribuidora Dos Pinos, SA in Packaged Food (Guatemala)

Distribuidora Dos Pinos’s core business is the distribution of dairy products such as shelf stable milk, powder milk soft cheese, yoghurt and ice cream. The holding company, Cooperativa de Productos d...

November 2017

$150.00


Ready Meals in Guatemala

Ready Meals in Guatemala

Ready meals continued to be a small category in Guatemala, as women still have the desire to home cook the family meals, even if they have day jobs. The majority of products included in this category ...

November 2017

$990.00


Sauces, Dressings and Condiments in Guatemala

Sauces, Dressings and Condiments in Guatemala

Sauces, dressings and condiments is an extremely active category in Guatemala where innovation in new flavours, packaging and products is constantly witnessed. Artisanal products such as Chilero Chill...

November 2017

$990.00


Servi Restaurantes SA in Packaged Food (Guatemala)

Servi Restaurantes SA in Packaged Food (Guatemala)

Servi Restaurantes is a foodservice provider company that was founded in 1990 in Guatemala. The company supplies restaurants with fresh meat products, and has slowly increased its product portfolio wi...

November 2017

$150.00


Soup in Guatemala

Soup in Guatemala

Soup is a mature category in Guatemala, and has a wide consumer base from low- to high-income consumers. The affordable unit prices, easy preparation and the offer of a hot meal means that it is highl...

November 2017

$990.00


Spreads in Guatemala

Spreads in Guatemala

Spreads could have been considered a mature category, but now players are slowly beginning to innovate and a new range of healthier products is being launched. Some of these products are 100% natural ...

November 2017

$990.00


Rice, Pasta and Noodles in Guatemala

Rice, Pasta and Noodles in Guatemala

Rice, pasta and noodles are mature categories in Guatemala. Rice is the most traditional product, and is served with many typical dishes. In 2017 the total category registered retail value sales of GT...

November 2017

$990.00


Breakfast Cereals in Guatemala

Breakfast Cereals in Guatemala

Breakfast cereals are staple products which cater to a wide consumer base in Guatemala. Flakes tend to be affordable products, and therefore accounted for the largest retail value share of 39% in 2017...

November 2017

$990.00


Yoghurt and Sour Milk Products in Guatemala

Yoghurt and Sour Milk Products in Guatemala

Yoghurt is not a traditional product in Guatemala, but its health benefits and wide variety of products, flavours, packages and sizes are resulting in it becoming a staple product among Guatemalans, m...

September 2017

$990.00


Other Dairy in Guatemala

Other Dairy in Guatemala

Other dairy is a mature category that has not showed a great deal of innovation or activity from participating brands. Cream is the most important product within the category, accounting for a 60% val...

September 2017

$990.00


Baby Food in Guatemala

Baby Food in Guatemala

Baby food registered current value growth of 10% in 2017 to reach sales of GTQ642 million. Traditionally the category only used to target babies, but in an effort to increase their sales base, compani...

September 2017

$990.00


Cheese in Guatemala

Cheese in Guatemala

Guatemalans tend to be very traditional with the cheese they consume on a regular basis, and soft fresh cheese such as Fresco, Capas and Mozzarella are the most prevalent. Mid- to upper-income consume...

September 2017

$990.00


Butter and Margarine in Guatemala

Butter and Margarine in Guatemala

Butter and margarine is a mature category that has not showed much activity in terms of promotional campaigns and new product launches. Margarine is larger in size, mainly because it has lower unit pr...

September 2017

$990.00


Sugar Confectionery in Guatemala

Sugar Confectionery in Guatemala

Sugar confectionery can be considered mature, and innovation in this category is, therefore, not very strong. Players became more reliant on line extensions and strong consumer awareness of establishe...

August 2017

$990.00


Sweet Biscuits, Snack Bars and Fruit Snacks in Guatemala

Sweet Biscuits, Snack Bars and Fruit Snacks in Guatemala

Sweet biscuits remained the dominant product type within sweet biscuits, snack bars and fruit snacks in 2017. These products are popular among children and adults alike, and are frequently consumed on...

August 2017

$990.00


Gum in Guatemala

Gum in Guatemala

Gum has a large consumer base in Guatemala from children to adults. Domestic brands tend to offer economy to standard products that rely mainly on low prices and brand loyalty. Imported players are mu...

August 2017

$990.00


Ice Cream and Frozen Desserts in Guatemala

Ice Cream and Frozen Desserts in Guatemala

Ice cream is a product that is consumed in Guatemala throughout the year. However, in 2017 it still had a very small per capita consumption rate of 1.5 litres. This means that it still has strong grow...

August 2017

$990.00


Chocolate Confectionery in Guatemala

Chocolate Confectionery in Guatemala

Retail value growth of 9% registered in 2017 was higher than the review period CAGR of 8%, both in current terms. The increased shift of consumers towards chocolate confectionery from sugar confection...

August 2017

$990.00


Savoury Snacks in Guatemala

Savoury Snacks in Guatemala

Sales of savoury snacks were strongly driven by consumers’ constant search for bold flavours and new products. In 2017 several players introduced new products under their popular umbrella brands with ...

August 2017

$990.00


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