Soup in Kenya

Soup in Kenya

Published: December 2016
Publisher: Euromonitor International
Product ref: 273039
Pages: 23
Format: PDF
Delivery: Immediate download

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Soup is becoming increasingly attractive to the middle-class in Kenya which is seeking convenient foods that are simple and easy to prepare. Moreover, the growing health trend in the country is also supporting soup sales as more products with this positioning are regularly being launched. Consumers are also becoming increasingly sophisticated in their taste preferences, with soups in a wider range of flavours and ingredients being introduced onto the market. The visibility of such offerings is...

Euromonitor International's Soup in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, Shelf Stable Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soup market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Price: $990.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Soup

By market: Kenya (in Africa)


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