Upmarket French chocolate producer Le Roux is to build a new factory to cater for growing demand in Japan.

Le Roux, which was bought by Japan-based biscuit maker Yoku Moku last year, is to spend EUR3m (US$4.1m) on a production site in Landevant.

Le Roux CEO Makoto Ishii told just-food today (2 August) that the company needs increased capacity to build on meet growing demand in Japan.

"We started exports to Japan last year and opened a new store in Tokyo, which is doing very well," Ishii said. "The production site should be open by August 2008."

Le Roux sells its chocolates through its namesake store in the French town of Quiberon and last year generated turnover of EUR900,000.